<div dir="ltr"><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif"><b>Should I stay or should I go now?</b><br><i>Why communication is the critical component in disaster prevention.</i><br></p><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif">Even with the global sharing of <span class="gmail-glossaryLink" style="box-sizing:border-box;margin:0px;padding:0px;border-width:0px 0px 1px;border-top-style:initial;border-top-color:initial;border-right-style:initial;border-right-color:initial;border-left-style:initial;border-left-color:initial;outline:0px;vertical-align:baseline;background:transparent;border-bottom-style:dotted;border-bottom-color:rgb(0,0,0);color:rgb(0,0,0)">data</span> and sophisticated satellite systems that can flash messages around in the world in seconds – why do early warning systems still fail?</p><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif">It’s because <span class="gmail-glossaryLink" style="box-sizing:border-box;margin:0px;padding:0px;border-width:0px 0px 1px;border-top-style:initial;border-top-color:initial;border-right-style:initial;border-right-color:initial;border-left-style:initial;border-left-color:initial;outline:0px;vertical-align:baseline;background:transparent;border-bottom-style:dotted;border-bottom-color:rgb(0,0,0);color:rgb(0,0,0)">information</span> is only useful if you understand what it means and know what actions and decisions to make.</p><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif">Even the most sophisticated models and advanced early warning systems will be rendered ineffective if <span class="gmail-glossaryLink" style="box-sizing:border-box;margin:0px;padding:0px;border-width:0px 0px 1px;border-top-style:initial;border-top-color:initial;border-right-style:initial;border-right-color:initial;border-left-style:initial;border-left-color:initial;outline:0px;vertical-align:baseline;background:transparent;border-bottom-style:dotted;border-bottom-color:rgb(0,0,0);color:rgb(0,0,0)">information</span> isn’t communicated clearly, timely, and the recipients don’t know what to do with it. The same applies to COVID-19 and other hazards risk reduction: the ability to successfully communicate natural hazard forecasts to at risk communities and stakeholders is crucial.</p><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif">Different government responses towards COVID-19 demonstrate that communicating risk, clarity of roles and <span class="gmail-glossaryLink" style="box-sizing:border-box;margin:0px;padding:0px;border-width:0px 0px 1px;border-top-style:initial;border-top-color:initial;border-right-style:initial;border-right-color:initial;border-left-style:initial;border-left-color:initial;outline:0px;vertical-align:baseline;background:transparent;border-bottom-style:dotted;border-bottom-color:rgb(0,0,0);color:rgb(0,0,0)">information</span>, and the inclusion of the full range of multi-disciplinary experts who understand people’s behavioural drivers in a crisis and their social settings is critical in designing and implementing effective risk communication frameworks.</p><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif">Join us 5pm NZT on 13 October, 2020. To register for the webinar. <span style="box-sizing:border-box;margin:0px;padding:0px;border:0px;outline:0px;vertical-align:baseline;background:transparent;font-weight:700"><a href="https://event.webinarjam.com/register/17/xq23msz" target="_blank" rel="noopener noreferrer" style="box-sizing:border-box;margin:0px;padding:0px;border:0px;outline:0px;vertical-align:baseline;background:transparent;color:rgb(46,163,242);text-decoration-line:none">Click here.</a></span></p><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif"><img src="https://www.tonkintaylor.co.nz/media/1473/helen.jpg" alt="" style="box-sizing: border-box; margin: 0px; padding: 0px; border: 0px; outline: 0px; text-size-adjust: 100%; vertical-align: baseline; background: transparent; max-width: 100%; height: auto;"></p><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif"><img src="https://www.tonkintaylor.co.nz/media/1474/lisa.jpg" alt="" style="box-sizing: border-box; margin: 0px; padding: 0px; border: 0px; outline: 0px; text-size-adjust: 100%; vertical-align: baseline; background: transparent; max-width: 100%; height: auto;"></p><p style="box-sizing:border-box;margin:0px;padding:0px 0px 1em;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif"><img src="https://www.tonkintaylor.co.nz/media/1475/loretta.jpg" alt="" style="box-sizing: border-box; margin: 0px; padding: 0px; border: 0px; outline: 0px; text-size-adjust: 100%; vertical-align: baseline; background: transparent; max-width: 100%; height: auto;"></p><p style="box-sizing:border-box;margin:0px;padding:0px;border:0px;outline:0px;font-size:14px;vertical-align:baseline;background-image:initial;background-position:initial;background-size:initial;background-repeat:initial;background-origin:initial;background-clip:initial;color:rgb(102,102,102);font-family:"Open Sans",Arial,sans-serif"><img src="https://www.tonkintaylor.co.nz/media/1472/bapon.jpg" alt="" style="box-sizing: border-box; margin: 0px; padding: 0px; border: 0px; outline: 0px; text-size-adjust: 100%; vertical-align: baseline; background: transparent; max-width: 100%; height: auto;"></p><div><br></div><div>Thanks,</div><div>Asha</div>-- <div><div style="color:rgb(0,0,0)"><div><br></div><div><b>Data-Driven Governance in Sustainable Cities: </b><a href="https://codata.org/initiatives/strategic-programme/codata-connect/webinar-series-smart-and-resilient-cities/webinar-7-data-driven-governance-in-sustainable-cities-new-models-for-public-private-data-sharing/" target="_blank">New models for public-private data sharing: CODATA Connect Webinar, 19 Oct</a></div><div><br></div><div><a href="https://codata.org/august-2020-publications-in-the-data-science-journal/" target="_blank"><b>August 2020 publications</b></a> in the <a href="https://datascience.codata.org/" target="_blank">CODATA Data Science Journal</a> </div></div><div style="color:rgb(0,0,0)"><div><br></div><div><b>Stay in touch with CODATA:</b></div><div></div><div><br></div><div>Stay up to date with CODATA activities: <a href="http://lists.codata.org/mailman/listinfo/codata-international_lists.codata.org" target="_blank">join the CODATA International News list</a></div><div><br></div><div>Looking for training and career opportunities in data science and data stewardship?  <a href="http://lists.codata.org/mailman/listinfo/data_science_training_lists.codata.org" target="_blank">Sign up to the CODATA early career community-run data science training and careers list</a></div><div><br></div><div>Follow us on social media! <a href="https://twitter.com/CODATANews" target="_blank">Twitter</a> - <a href="https://www.facebook.com/codata.org/" target="_blank">Facebook</a> - <a href="https://www.linkedin.com/in/simon-hodson-b3711a11/" target="_blank">LinkedIn</a> - <a href="https://www.instagram.com/codatainternational/" target="_blank">Instagram</a></div><div></div><div><span style="font-size:12.8px">___________________________</span><br></div></div><div dir="ltr" class="gmail_signature" data-smartmail="gmail_signature"><div dir="ltr"><div><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr" style="font-size:small"><br></div><div dir="ltr" style="font-size:small">Asha Law | Program Assistant, CODATA | <a href="http://www.codata.org/" style="color:rgb(17,85,204)" target="_blank">http://www.codata.org</a></div><div dir="ltr" style="font-size:small"><br></div><div dir="ltr" style="font-size:small">E-Mail: <a href="mailto:asha@codata.org" style="color:rgb(17,85,204)" target="_blank">asha@codata.org</a><br></div><div dir="ltr" style="font-size:small">Tel (Office): +33 1 45 25 04 96</div><div dir="ltr" style="font-size:small"><br></div><div dir="ltr" style="font-size:small">CODATA (Committee on Data of the International Council for Science), 5 rue Auguste Vacquerie, 75016 Paris, FRANCE</div></div></div></div></div></div></div></div></div></div></div></div></div>